- QUESTION: Dear Mama Capps, You mentioned in your training that we should not neglect to nurture relationships with people that will never buy from us. I didn’t hear the why to that question. Could you elaborate???? I have been in MLM’s but am new to social networking as you call it. Just started with a new MLM company and am grateful for your social network training and advice. Thanks JD/OH
- ANSWER: Be glad to sweetie. The reason you want to abandon everything about socializing that you have learned in the typical MLM or Network Marketing is that it doesn’t work for today’s marketer. The person with whom you develop a good relationship may or may not ever buy from you or enter your business. However, If you have a true relationship with that person and have built trust and value with them, they may recommend you to 10 or 20 others who may be looking for what you have to offer.
- The old sponsor, lead to the system and throw em to the wolves marketing has never worked well with the majority. If you want to really make it in the industry today you must change the way you think about prospects. Most are frustrated and turned off by the MLM song and dance way of doing business. People will buy from people they trust. If they trust you ,you don’t have to sell them. If they are not interested in what you are doing, they may send someone else your way but only if you have built a trusting and non sale relationship with them.
- An example would be, I am not interested in the opportunity that you want to offer. However, months down the road my daughter-in-law tells me she wants to explore working from home. If I have known you to be someone I trust and a real friend, your number would be the one I would suggest she call.
- Another would be that I have a prospect that tells me he is looking for an opportunity but wants to find something say, with nutrition as opposed to high tech phones. If we had a trusting relationship outside of (you sell me I sell you), I would send this person to you and your opportunity. This knowing that you and he would do the same.
- The point to my training was to teach you to love what you do enough to share it with enthusiasm. Not sell it with an excitement that could be mistaken for desperation. Keep this in mind ( everyone wants to buy, but no one wants to be sold ) If you are confident in your product and your company people will come to you. If you find that everytime you tell some one about your business, they avoid you afterward, You are selling instead of sharing. Not everyone will want what you are offering. but those people will always know someone who will want it. If you have something of true value, getting customers and recruits is easy. Be yourself, genuinely love and respect people and just let them know what you have. Be careful not to write them off or feel put off when people say no. Develop real relationships with all sorts of people. Have fun and be genuine. I promise you that I and most anyone else will at least try your product just because we like you. Good Luck with your new deal. MamaC
